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The campaign is being run in conjunction with Dublin City Council.
It highlights the rise in the number of excess winter deaths which are linked to poor heat in some dwellings.
ALONE'S CEO Seán Moynihan said there has been an increase in the number of people over 65 living alone and unable to keep their houses adequately warm.
He said the charity is also urging older people who are concerned about their own well-being during the cold weather to all for assistance and help if needed.